Hard Dance Event – Connecting the harder styles


Hard Dance Event – Connecting the harder styles

The HDE – Hard Dance Event, aims to connect professionals in the harder styles of dance music. As an official part of the program of the Amsterdam Dance Event (ADE) it allows artists, promoters, entrepreneurs and other professionals to discuss, experience and continue current and new developments. The program, set on Thursday the 21st of October, consists of plenty of time to get together in the bar area, seminars, workshops and meet & greets. The event will draw an international crowd with invitations sent out to the global hard dance community.

The location is the state of art headquarters of ID&T & Q-dance and allows for the use of all modern presentation and communication means. The building is situated in the new entertainment and shopping district in the South East of Amsterdam and close to the train and metro station. Within a short walk there are some bars, restaurants and both the Amsterdam ArenA football station and Heineken Music Hall which have an important part in hard dance history.

The harder styles in dance music consist of many different genres ranging from dubstep to speedcore. The number of music labels goes well in the hundreds, maybe even thousands, and hard dance tracks have frequently found their way high into the charts. In Holland alone hard dance events are visited by over 600.000 people annually while communities like Partyflock.nl (which is mainly hard dance oriented) have millions of pageviews every week. Facebook and Youtube represent another big chunk of web presence with profiles from artists, labels and events having tens of thousands of fans.

Participants can register at www.harddanceevent.com (online 17th of September) to receive their official invitation for the event. Hotel deals are available while the location is easily reachable by car or public transport. Schiphol Airport is close by and there will be a shuttle service between the ADE and the HDE.

The fifteenth edition of the Amsterdam Dance Event (ADE) will take place from 20-23 October 2010. The four day event is the world’s leading electronic music conference and showcase festival and 90,000 festival visitors and 2,200 conference participants are expected. The ADE conference has become the most important of its kind and provides the international electronic music industry a platform to do business, to exchange knowledge and keep up to date on the latest developments and trends.